As we approach the next round of Apple events, there is an increase in articles in the Apple tech press speculating about what Apple may or may not announce at the next and following events. I have a love/hate relationship with these rumor articles.
Normally, I don’t read them. I like being surprised, amazed, and delighted by what Apple announces at events. If I read the articles and the speculation is correct, it’s almost anticlimactic when the actual announcements are made. That takes a lot of the fun out of Apple events for me.
Speculations About Speculations Often Lead to Disappointment
In addition, I think sometimes people lose sight of the idea these are really all speculations, not factual. Even those rumors supposedly based on the discovery of some random line of code or a patent filing may turn out to be completely wrong.
When we focus on rumors, I think it sets us up for disappointment instead of delight when Apple does not announce the features or products we were hoping to see based on the rumors. After an event, we typically get several articles along the line of, “Those were some great announcements, BUT we were disappointed because the rumor of X didn’t appear.”
Rumors Can Be Helpful
On the other hand, I recognize there is some value in these speculations, and I do sometimes read them. If I’m thinking of buying Apple gear soon, it’s nice to know if there’s an update expected in the next few months.
I, like many others, have been waiting a long time now (18 months) for Apple to produce a silicon version of a larger iMac. That’s been my Mac of choice on my desk for the last 10 years. So I’m interested when (or if) Apple might release an equivalent silicon Mac. I’ve been reading some of the rumor articles hoping to get some idea of when/if Apple may finally make my desired Mac model.