Realizing My Role as a Guide — Applying the StoryBrand Framework to Uncover My Mission
Reading Time: 4 minutesSometimes great insights come from the least expected sources. Who would guess that a book about business marketing would help me to better understand and articulate what my role is in writing this blog and doing presentations? Building a Story Brand My friend Joe Moyer (who writes the excellent blog 24Letters) recently told me about …